

‘I just put in the start and end date of my periods,’ she says. For many teenage girls, period tracking apps are not just a convenient way to keep track of their cycle - the educational and community features allow them to talk about what they are feeling as well.ĭoes Rimsha know what kind of data Eve stores and uses? In Pakistan, where period talk is still discouraged, it isn’t uncommon to find stories like Rimsha. So I just thought that something was wrong with me.’ ‘My best friend didn’t experience any of that and had the smoothest periods ever. ‘It was a relief to read that cramps are normal and find out that other people are also angry and emotional during periods,’ she tells me. It was only when Rimsha installed Eve on the smartphone she got on her 14 birthday that she realised the cramps and mood swings during her period were not related to an undetected illness. She was told that her period was not something she should talk about.
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Her mom explained how to use menstrual pads, and told her that if she stained, she must wash her clothes before anyone saw them. Rimsha eventually told a friend at school and found out that she was menstruating. I even hid the used ones and crept out at night to throw them in the kitchen trash, which obviously nobody was going to go through.’ I just felt that I am gonna die anyway so what is the use of worrying her. So I didn’t tell her for a couple of days. I didn’t know what was happening and I thought I had some kind of cancer and was bleeding to death. ‘It was a nightmare seriously,’ recalls 15-year-old Rimsha, who had her first period when she was 12.
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No wonder I felt that Eve was a friend, a therapist and a gynaecologist all rolled into one free convenient bundle. Based on these, the app made better, more efficient predictions, and pushed more relevant information, articles and posts to me.Īs long as I gave Eve regular updates, every bit of information I received - from the ‘gems’ that Eve selected to the community posts that made to the top of my timeline - were completely customised to my own needs at the moment. Screenshot from Eve (2019), Image courtesy Sadaf KhanĮvery time I completed a health log on Eve, the application’s algorithms were able to add a little more detail to my health records.

Once you tell Eve which emotional state fits your current mood, Eve will ask you to deconstruct your emotions further: Why are you feeling this way? Users can choose from options including love life, friends, family, school, work, PMS, unclear and other. You can be ‘ happy, emotional, stressed, calm, tired, in love, angry, sad, energetic, confident, motivated, excited, anxious and FOMO’. However, in the vulnerable state that I was in, it was helpful to just click on options that helped me label my own emotions as anything but grief.Įve’s How are you feeling? prompt asks users to choose from a variety of emotions. It was clear to me that much of what I was noting down would never make it to my gynaecologist. It was months later that I actually started thinking about the details of the health log that I was maintaining on Eve, which ranged from my height and weight to my moods. In other words, Eve offered a space that helped me heal. Eve didn’t just help me track that change and maintain a detailed health log - it also helped me connect with other women going through the same thing and facing similar emotional and physical fallouts. The miscarriage had triggered an irregularity in my cycle that had not been there before. Having just gone through an early term miscarriage, I switched from Glow Nurture, a pregnancy tracker, to Glow Eve, a period tracker. My own initiation into menstrual apps was an emotional one. Data bleeding everywhere: a story of period trackers
